Mattress Firm on "Great Day Houston"


Houston, TX • October 12, 2009

Mattress Firm, Houston’s leading specialty bedding retailer, introduced on KHOU-TV Great Day Houston Monday morning their new sleep diagnostic system by Sleep to Live that fits you for your perfect mattress. Mattress Firm was a featured guest on the show about a good night’s sleep.

The diagnostic system means no more mattress guessing games. The technology uses scientific research to recommend the right level of postural support for an individual’s unique body type.

The process is simple; an individual answers a short series of questions about their sleep needs and lie down on a mattress that measures their pressure points. This process enables a person to be fitted for a mattress that provides just the right balance of support and pressure relief.

Ken Murphy and Abby Ludens were Mattress Firm’s featured sleep experts and spoke to how a good mattress fit can greatly improve sleep, how often a person can expect to replace their mattress and how the differences in a mattress can affect individual sleep needs. Debra Duncan, host of Great Day Houston, gave a demonstration of how the diagnostic system works and tried Mattress Firm’s latest in sleep technology; Sleep to Live mattresses by Kingsdown. The segment can be viewed at www.greatdayhouston.com.

“The partnership just fits naturally. Sleep to Live gives our customers another option to find a great night’s sleep and does it in a way that simplifies their shopping experience,” said Kim Vanek, director of merchandising for Mattress Firm. “The addition of Sleep to Live allows our customers the ability to experience all the best brands side by side without having to drive all over town.”

A better night’s sleep means a better you; concentration and memory improves, helps relieve stress, maintain energy and alertness.

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